💼 Case Study: 2,329 Orders and ৳26+ Lakh Sales in Just 1 Month — Full Breakdown

🔍 Background

Just 30 days ago, a new campaign was launched with a single goal: generate maximum sales using a strategic product and optimized funnel — without wasting a single Taka.

The business had a good product, but they were struggling with scaling. Our task was to:

  • Pick the right audience
  • Optimize the ad strategy
  • Set up a seamless confirmation and delivery pipeline

Let’s dive into what happened next.


📊 Core Results in 30 Days

MetricResult
Total Sales৳2,621,457.00
Net Sales৳2,402,217.00
Total Orders2,329
Products Sold2,457
Sales Growth+384% (vs previous)
Net Sales Growth+403%
Order Growth+265%
Product Sales Rate+225%

And yes — all this was achieved within just one month.


⚙️ Strategy That Worked

Here’s a breakdown of the system we followed:

1. 🎯 Product Selection

We didn’t pick a random item. Instead:

  • We shortlisted 3 potential products.
  • Ran small budget test campaigns.
  • Chose the one with the best CTR + lowest CPP.

2. 📦 Funnel Setup

  • Single product landing page
  • Clear product USP with social proof
  • Cash-on-delivery + Free Return mention
  • Ultra-fast 2-step checkout system

3. 🚀 Facebook Ads Execution

  • Used CBO with dynamic creatives
  • Targeted 3 segments: impulse buyers, gift givers & returning users
  • Maintained 3 ad sets; optimized every 3 days
  • Retargeting ads kicked in after Day 7

4. 🛠 Order Confirmation & Delivery System

  • 3 trained agents handled confirmations
  • Integrated backend status tracking
  • Courier coordination ensured minimal delay

🧾 Order Status Summary (from backend dashboard)

StatusCount
All Orders2,597
Ready to Delivery1,830
Cancelled747
Processing2
Lost18
Deleted123

Note: The cancellation rate was controlled by improving call scripts and confirming orders within 3 hours of placement.


📈 Performance Insights

  • Peak Sales Day: ৳58,000+ net sales in 1 day
  • Top Performing Hour: 7 PM to 10 PM
  • Best Audience Segment: 25–34 age group (urban-focused)
  • Repeat Buyers: 6.2% returned within the month

Sales graphs showed 2 strong surges — one after the first 10 days of optimization, and another after launching our mid-month offer with urgency-driven creatives.


🧠 Lessons & Takeaways

✅ Don’t guess the product — test it
✅ Speed of order confirmation directly affects delivery rate
✅ Retargeting becomes powerful after 7–10 days
✅ Don’t stop ads after 10 orders — scale them with data
✅ Small budget doesn’t mean small results if the system is right


🏁 Final Thoughts

Achieving 2,329+ confirmed orders and over ৳26+ lakh in gross revenue wasn’t magic. It was the result of:

  • Strategic testing
  • Consistent tracking
  • A team that executed fast

Whether you’re selling clothing, accessories, home goods, or anything else — this model works if executed right.


🔧 Want this system implemented in your business?

📞 Let’s talk.
We only work with businesses who are serious about growth.
Performance-based service available — pay only after results.

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